Turn your expertise into income.

Get what you need to go from unpaid know-it-all to paid professional in just eight weeks.

The beyond50 Incubator gives you everything you need to put your expert knowledge to work.

WHAT YOU KNOW

We start with pie! My Personal Interests & Expertise Inventory (PIE) will help you get crystal clear on everything you know that can help others.

WHO NEEDS IT

Learn everything you need to know about the who needs what you have to offer and how you can best reach that target audience.

HOW TO GET IT TO THEM

Get practical help to set up & run your business, including a beautifully designed website and marketing collateral to attract your ideal clients.

Are you great at executing a plan, but can't quite figure out how to get started?

The Beyond50 Incubator unlocks one-on-one guidance to develop AND execute a personalized step-by-step plan.
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WHAT YOU CAN EXPECT IN YOUR EIGHT WEEKS:

 

You will discover how the unique combination of your interests, skills, and knowledge position you to serve a specific need in your desired industry.

You will determine your critical success factors by setting realistic expectations for how much you want to earn, how to best structure your fees, and exactly how many clients you should serve to achieve those goals.

You will identify exactly who your ideal client is and learn everything about how they think, where they hang out, what they want in lief and business, and how best to reach them.

You will get actual and practical help with the logistics of setting up your business, understanding your business finances, and tools for managing your daily operations.

You will get a jump start on your marketing with a startup launch strategy, branding package, and website so that you can tell your story and reach your ideal clients.

After 8 years as an attorney working in nonprofits and government, I became a subject matter expert in knowledge management, government program administration, and diversity & inclusion.

I understood the value in leveraging my expertise to provide a service to other entrepreneurs, small businesses, and small nonprofits on my own terms; I could work as much or as little as I wanted (which was great for this newlywed). I recognized right away that my parents’ generation — yay Baby Boomers! — could benefit from this type of work as a second act venture or retirement business.

 

I wanted to share what I knew about how to get started as a consultant, so I developed the Building a Successful Independent Consulting Practice e-course for the Association of Specialized and Cooperative Library Agencies (ASCLA) to demystify the process of selling a service. This Incubator takes the best of that course and pairs it with hands-on assistance so that you can get started as a coach, consultant, or other service professional.

It's your time to do the work you want to do, the way you want to do it.

I AM READY TO WORK ON MY OWN TERMS

In the beyond50 Incubator, you get much more than an e-course.

We’ll work together step-by-step to set up your business for success. Not only will I introduce you to tools & resources that will help you stay relevant in today’s gig economy, I will actually help you use them.  I’ve designed this program especially for Baby Boomers over 50, like my parents, because I believe you have exactly what it takes to make the most of the hard work you’ve put in for so many years.

beyond50 INCUBATOR

 

For Service Business Ideas

This package is designed for encore entrepreneurs over 50 who are ready to develop a service-based business or consulting practice.

 

INVESTMENT INCLUDES:

  • Building a Service-Based Business [4-week e-course]

  • PIE Inventory & Assessment

  • Four 60-minute strategy consulting sessions

  • Strategy Roadmap [Starter Business Plan]

  • Business Branding [Visual identity & brand experience package for your business]

  • Website Development & Design [Squarespace, WordPress, or Wix*]

  • Marketing Strategy

  • Choice of Two Pieces of Branded Collateral [Business card, promotional brochure, pamphlet, proposal design, fact sheet]

  • Web Training [Learn how to update your website]

  • Unlimited email support from me for 3 months after launch

*Cost of web services not included in incubator tuition.

$497

Now enrolling Fall 2019
I AM READY TO ENROLL

Still not sure if this is for you? Let’s chat about it. No strings.

SCHEDULE A FREE CALL